Tag Archives: eco-living

Conversations with Hilary: Zem Joaquin of Ecofabulous

I am continually impressed with my friend Zem and her entrepreneurial spirit and passion when it comes to the environment. She is a true champion of the eco-lifestyle. She is the Founder of Ecofabulous.com which is a great resource, and she is involved in so many innovative and inspiring organizations, like Global Green USA and the Cradle to Cradle Product Innovation Institute. In this Conversations with Hilary she reveals so much about herself and her passions – enjoy.
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What do you believe to be your greatest accomplishment?
My greatest accomplishment is discerning that my kids’ asthma was caused by environmental factors and then eradicating it, which led to my very unplanned career.
Do you have a prized possession? What?

I love my Tesla. It isn’t the high tech gadgetry or the luxurious interior, it is the immense joy I get zooming past gas stations, knowing I’ll never have to stop at one again.
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What do you love about yourself? What do you think others love about you?
I love that I’m led by passion. I think that my friends like my zest for life and my deep loyalty, especially when the cards are down.
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If you could be anything other than what you currently are, what would it be?
A doctor.
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What’s the first thing you do when you wake up?
I make breakfast and pack lunch for my kids.

What’s your favorite thing to do on a Friday night?
Go over to Gina Pell’s house. Her husband Dave makes us dinner while we compare notes on the week and catch up on projects like her new emoji app LOLy.

What do you like most about what you do for a living/career?
It allows me to work with people I greatly admire and to do everything I love. I deeply enjoy writing but not when I am required to do so. My career allows me to design spaces that are healthy and inspiring, yet I still get to celebrate products and brands I am enamored with. It allows me to travel (sometimes too much) and keeps me on the cutting edge of science. What’s not to love?

What were you passionate about when you were young?
As a kid I was always passionate about nature and animals. Growing up on a commune, I was surrounded by creatures and I felt the need to protect them. As a teenager I was distracted by clubbing but passionate about entrepreneurship, starting my first business while still in high school. I was also always passionate about traveling and getting to know other cultures. In my twenties I traveled all over the world, living in London, Paris and Italy. That is when I became determined to do my part to make the world a better place.
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What are you passionate about now?
Protecting the environment.
Excellent design.
Cradle to Cradle thinking.
My daughter’s riding.
My son’s scientific exploration.
Writing and performing raps with my amazing husband.
Global Green’s Gorgeous & Green event that I will chair on October 10th for the 10th year!

skvisiWhat’s your favorite season? Why?
Summer. I love being warm and being outside, hiking, diving, rafting, kayaking, riding horses, fishing, drinking Campari and soda with friends on a porch.
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If you were a cocktail or drink, what would it be?
I’d probably be an organic tequila and soda. Fun (sometimes too much fun), effervescent, reliable, resilient, well-traveled but light on the planet.

If you were stranded on a desert island, what 3 items would you want to have with you?
Flint, blankets and fishing gear… I’ve never missed a season of Survivor.
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If you could be invisible for a day, what would you do?
I’d go hang out behind the scenes of the White House to see what’s really going on.
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What’s the #1 most played song on your iPod?

If you could have lunch with anyone, living or dead, who would it be?

Dean Kamen and Bill McDonough. Dean is the greatest living inventor (along with Elon Musk) and Bill is the most inspirational environmental designer. Together they can redesign the world beautifully.

If your life was made into a movie, what would it be called?
Ecofabulous, of course.

Do you have any regrets?
I try not to, but I probably would have spent even more time with my beloved grandmothers.

Define Freedom.
Being able to choose what you do for a living, for fun and for the world.

What are your personal core values?
Spread joy, be compassionate and respect all species and the planet. Show up! I live by this Bill McDonough quote: “We need to love all children of all species for all time.”

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You can follow Zem on Twitter @zem