Category Archives: Give

PlumpJack Supports Breast Cancer Awareness Month

Throughout the month of October, PlumpJack businesses are joining the cause to help raise awareness and raise funds for Cancer Prevention Institute of California (CPIC). CPIC’s mission is to prevent cancer and to reduce its burden where it cannot yet be prevented. For the past 18 years, PlumpJack has raised more than $3.5 million on behalf of CPIC, primarily through the annual PlumpJack/LINK Golf Classic.

Approximately one in eight U.S. women will develop invasive breast cancer over the course of their lifetime. We’re proud to list our businesses that are making a difference and supporting the fight against cancer. See list of businesses below and their offering:

  • Participate in #RoséAllDay at Balboa Cafe San Francisco, BCMV and Wildhawk. A portion of Rosé sales will be donated throughout the month of October.
  • PlumpJack Wine & Spirits Noe Valley and Marina locations will feature Tessa’s Cuvée with 100% of the sale of this wine going to CPIC.
  • PlumpJack Cafe at PlumpJack Squaw Valley Inn features Lucien Albrecht Cremant d’Alsace Brut Rose for $10 a glass and $40 per bottle. Plus, a featured specialty cocktail for October – La Pantera Rosada, a blood orange margarita with Herradura Silver, blood orange puree, fresh lime juice, and Solerno blood orange liqueur for $12.
  • Odette Estate, PlumpJack Estate and CADE Estate Winery will donate a portion of their pink merchandise sales, including proceeds from pink Swell bottles sold in the tasting rooms. These amazing water bottles are a must have, keeping your water (or wine) cold for hours!
  • The Hideaway in Carmel will donate sales from homemade cookies and pink retail items.
  • Enjoy a Pink Negroni at Forgery – $2 of each Pink Negroni, made from Gin, Luxardo Bitter Blanco, and topped with a Rose Miraval Floater, will be donated to CPIC.
  • Dance the night away at MatrixFillmore, a portion of the door will be donated.

Every cent counts, so get shopping, sipping and dancing.

About CPIC
CPIC is a 501(c)(3) nonprofit organization working solely to prevent cancer. Our research and education programs work in tandem to address the causes of cancer and provide resources to support cancer survivors. For more information visit

Behind The Threads: Road Twenty-Two

We have long been a fan of locally made products, especially clothing. So when we discovered this gem of a company based in San Francisco, that creates perfect fitting tees while carrying out their mission in which the brand was built upon: employing women who have faced challenges in their life, including previously incarcerated women in the Bay Area, we knew had to place an order right away. We especially love Road Twenty Two’s enormous philanthropic effort in creating jobs for women within the brand and love all the super soft fabrics they use that make you feel the need to buy the same tee in five colors (not that that is necessarily a bad thing…).

We spoke more about the line with Road Twenty Two CEO, Fif Ghobadian for this month’s, ‘Behind The Threads’.



1.       What has been your biggest accomplishment with Road Twenty Two?

The biggest accomplishment is when we see customer and store feedback that is equally as passionate about our mission and product as we are. When we see people on the streets wearing our Tees and when we hear people talking about our brand with pure love. Also, it is beyond gratifying to employ amazing women who deserve every opportunity but are unfortunately are black balled by the system.

2.       Besides the fantastic foundation in which the line is built upon, how do your shirts set themselves apart from other t-shirt brands?

Our shirts are created from luxurious US fabrics which have been washed in enzymes for ultra softness.  Road 22 shirts fit to perfection the skim the body, cling in all the right places and fit most body types.  The shirts are casual yet polished, fashionable not trendy and can be take you from day into evening.

3.       How do you see the line evolving within five years?

Our vision is to expand our line beyond Tees for women to all knits, button down shirts and cashmeres. We will continue to expand our men’s line next and then eventually we will have a kid’s line. We are going to be a national brand known for our high quality products and for creating a social movement of giving people a second chance and putting them back into society.

4.       We love that Road Twenty Two is produced entirely in San Francisco. What do you find most special about this aspect within the brand

We are supporting a local community and its wonderful to bring back garment manufacturing to San Francisco.We can just walk over to see our  shirts being produced and we have our pulse on every step of the production.

5.       Do you see the line spanning beyond knit tees and basics in the future?  

Yes, we are definitely going to be much more than Knit tees. We will have wovens and a full Men’s and Kid’s line.


Find out more about and shop the line here and check out PlumpJackSport at The Carneros Inn for Road Twenty Two clothing!

How To Shop For: Mom

Not only do I absolutely love shopping for all my friends and family for the holidays, I especially love shopping for my mom. It’s a reason to spoil her and I love the mission of finding just the right gift. The gift that she wouldn’t expect or something she had looked for in the past and had no luck. The gift that simply says, “I love you this much”.

Here are some ideas that she’ll be sure to love.

Necklace – gold plated and age neutral, the perfect piece of elegance for her to wear everyday (Gorjana, $60)

Decorative bowl – so family dinners can be delicious and chic (Tory Burch, $128)

Cozy cape – whether she’s on the go or quiet at home, she’ll be effortlessly in style (Vince, $495)

Double layer gloves – chunky cable knit and fingerless, so she can still text you to say, “Thank you for this fantastic gift!” (Urban Outfitters, $18)

Metallic detail mug – so she can start her day off with some glitz (J Crew, $14.50)

Etched measuring spoons – wood spoons with etched details make these a standout accessory in any kitchen (Urban Outfitters, $20)

Cashmere slippers – because her toes deserve a little luxury too (Arlotta, $115)

Quartz bottle stopper – so the bottle of wine you two just shared can stay fresh (and look pretty) until next time (RABLABS, $64)

Stay tuned for our next post, “How To Shop For: Dad”

Happy Shopping!

Hilary Newsom: What Breast Cancer Awareness Means to Me

The PlumpJack Group is part of a variety of philanthropic causes – we proudly continue to give to communities in need and those less fortunate. Much of our philanthropic contributions are driven by our President Hilary Newsom’s passion in raising awareness around cancer prevention and education. Our annual PlumpJack/LINK golf tournament, in honor of Hilary’s mother Tessa Newsom, benefits the Cancer Prevention Institute of California (CPIC) and has raised more than $3 million dollars.

How has your life been affected by breast cancer on a personal level?
I lost my mom, who was my best friend, to breast cancer. This was after loosing several other beloved family members to other types of cancers. I was devastated and promised my mother she would never be forgotten.

How are you involved with Breast Cancer Awareness month?
For me, there is no real breast cancer awareness month, it is ongoing, everyday that I want to bring awareness to this terrible disease. I am grateful; however, I think it’s important that there is a month that highlights awareness and the importance of raising funds and looking after your breast health.

What do you believe to be your greatest accomplishment, in your efforts to raise awareness for breast cancer?
I hope that I am just getting started. I am very proud of the PlumpJack/LINK Golf Classic that my husband Geoff Callan and I started more than 15 years ago. The continued success of the event is owed entirely to our friends, family and co-workers who make it possible every year. We have raised more than $3.3 million dollars for the Cancer Prevention Institute of California (CPIC), where I have held a board seat for the last 16 years.

What is your favorite philanthropic effort that PlumpJack supports?
The Golf Tournament stands out because it is such a big undertaking; however, our organization is giving back to the community throughout the year, for which I am grateful.

What, in your mind, contributes to your success in fundraising?
Three words, generosity of friends!

What do you see as your main obstacles in fulfilling your mission? 

There are so many important and wonderful causes out there. I am passionate about many, but I try and stay true to my commitment to the select few I have identified as making a huge impact on people’s lives. I don’t expect everyone to have the same passions as me, but of course I like to encourage them to…

What philanthropic organizations do you admire for their work?
Anyone willing to give their time to making the world a better place is someone that I admire. There are too many to name, but it starts with the lemonade stand on the corner of your street, teaching the next generation that earning money to share with others can change the course of someone’s life. Wow, how empowering is that!

Conversations with Hilary: Zem Joaquin of Ecofabulous

I am continually impressed with my friend Zem and her entrepreneurial spirit and passion when it comes to the environment. She is a true champion of the eco-lifestyle. She is the Founder of which is a great resource, and she is involved in so many innovative and inspiring organizations, like Global Green USA and the Cradle to Cradle Product Innovation Institute. In this Conversations with Hilary she reveals so much about herself and her passions – enjoy.

What do you believe to be your greatest accomplishment?
My greatest accomplishment is discerning that my kids’ asthma was caused by environmental factors and then eradicating it, which led to my very unplanned career.
Do you have a prized possession? What?

I love my Tesla. It isn’t the high tech gadgetry or the luxurious interior, it is the immense joy I get zooming past gas stations, knowing I’ll never have to stop at one again.

What do you love about yourself? What do you think others love about you?
I love that I’m led by passion. I think that my friends like my zest for life and my deep loyalty, especially when the cards are down.

If you could be anything other than what you currently are, what would it be?
A doctor.

What’s the first thing you do when you wake up?
I make breakfast and pack lunch for my kids.

What’s your favorite thing to do on a Friday night?
Go over to Gina Pell’s house. Her husband Dave makes us dinner while we compare notes on the week and catch up on projects like her new emoji app LOLy.

What do you like most about what you do for a living/career?
It allows me to work with people I greatly admire and to do everything I love. I deeply enjoy writing but not when I am required to do so. My career allows me to design spaces that are healthy and inspiring, yet I still get to celebrate products and brands I am enamored with. It allows me to travel (sometimes too much) and keeps me on the cutting edge of science. What’s not to love?

What were you passionate about when you were young?
As a kid I was always passionate about nature and animals. Growing up on a commune, I was surrounded by creatures and I felt the need to protect them. As a teenager I was distracted by clubbing but passionate about entrepreneurship, starting my first business while still in high school. I was also always passionate about traveling and getting to know other cultures. In my twenties I traveled all over the world, living in London, Paris and Italy. That is when I became determined to do my part to make the world a better place.

What are you passionate about now?
Protecting the environment.
Excellent design.
Cradle to Cradle thinking.
My daughter’s riding.
My son’s scientific exploration.
Writing and performing raps with my amazing husband.
Global Green’s Gorgeous & Green event that I will chair on October 10th for the 10th year!

skvisiWhat’s your favorite season? Why?
Summer. I love being warm and being outside, hiking, diving, rafting, kayaking, riding horses, fishing, drinking Campari and soda with friends on a porch.

If you were a cocktail or drink, what would it be?
I’d probably be an organic tequila and soda. Fun (sometimes too much fun), effervescent, reliable, resilient, well-traveled but light on the planet.

If you were stranded on a desert island, what 3 items would you want to have with you?
Flint, blankets and fishing gear… I’ve never missed a season of Survivor.

If you could be invisible for a day, what would you do?
I’d go hang out behind the scenes of the White House to see what’s really going on.

What’s the #1 most played song on your iPod?

If you could have lunch with anyone, living or dead, who would it be?

Dean Kamen and Bill McDonough. Dean is the greatest living inventor (along with Elon Musk) and Bill is the most inspirational environmental designer. Together they can redesign the world beautifully.

If your life was made into a movie, what would it be called?
Ecofabulous, of course.

Do you have any regrets?
I try not to, but I probably would have spent even more time with my beloved grandmothers.

Define Freedom.
Being able to choose what you do for a living, for fun and for the world.

What are your personal core values?
Spread joy, be compassionate and respect all species and the planet. Show up! I live by this Bill McDonough quote: “We need to love all children of all species for all time.”

8th Annual Pre-Oscar Party with Maggie Grace
You can follow Zem on Twitter @zem

Conversations with Hilary: Jennifer Montana


Jennifer Montana (photo credit Jack Hutch)

I am thrilled to spotlight my lovely friend, who also happens to be a very talented artist, Jennifer Montana. Now that her four beautiful children are young adults and out of the house, Jennifer is filling her days with her passion of creating beautiful (and meaningful) jewelry via her newly launched company, Jennifer Montana Design (website under construction). The best part, a majority of the proceeds go directly to the Montana Family Four Rings Foundation.

What do you believe to be your greatest accomplishment?
Raising four loving, compassionate, respectful, giving children.

Do you have a prized possession? What?
I do, In fact I have many. In our bedroom is a beautiful Italian table that holds all the ceramic art work our children have made through the years. With out a doubt these are my most prized possessions.

What do you love about yourself? What do you think others love about you?
I think it would be my sense humor and my joie de vivre, to look at life through joyful eyes. As far as others, I hope it’s transparent enough to leave them with a feeling, “I like to spend more time with her.”

If you could be anything other than what you currently are, what would it be?
An artist, in the sense of a Picasso or Leonardo da Vinci. They were geniuses, and seemed to have no limits to their imagination.

What’s the first thing you do when you wake up?
Express my gratitude to God through prayer.

What’s your favorite thing to do on a Friday night?
Be with friends and family; cook together, then play word, card or board games.

key1What do you like most about what you do for a living/career?
At this stage in my life, with all our children grown, I am in a position to help others. I’m launching a casual jewelry line, Jennifer Montana Design, that not only is meant to spread a positive message but also employ people who are economically disadvantaged and at the same time offer them a sense of community. We are working hand-in-hand with The Harbor House, a non-profit organization. And what I am most pleased about is the majority of proceeds will be put right back into the community via Four Rings Foundation.

What were you passionate about when you were a young child?
In middle school, I loved my drama class and teacher, Ms. Zuliger. She was so creative. We would put on plays, lip sync, make movies (well super eight), edit, and build sets. She was the single reason I would wake up and want to go to school.

What are you passionate about now?
Giving back through making jewelry for Jennifer Montana Design.

What’s your favorite season? Why?
Spring. With new growth, budding trees, wild flowers, bright green grasses, the pungent fragrance of spring – all makes me look through new eyes. Seeing the beauty, is another opportunity to give thanks and be grateful for these gifts.

If you were a cocktail or drink what would it be?
I’d like to say some exotic mix, but truth be told, I’d rather be (on everybody’s lip’s) or in the company of lot of people, so a

beer or glass of wine.

If you were stranded on a desert island, what three items would you want to have with you?
Books, oil Paints (can that count as one), and a good bed!

If you could be invisible for a day, what would you do?
Be on a space shuttle orbiting the earth.

What’s the #1 most

played song on your iPod?
That’s difficult to say. I suppose “If I Were A Boy”

If you could have lunch with anyone, living

or dead, who would it be?

If your life was made into a movie, what would it be called?
It’s never too late

Do you have any regrets?
Only in the sense of the time it took me

to realize my passion and my creativity.
I ignored for years the fact that I loved expressing myself in this way.

Define Freedom.
We have so much freedom in this country it’s sometimes easily taken for granted. But worldwide, to me, it would be to worship openly, the ability to educate ones self no matter your gender or social status or equality as it relates to opportunity.

What are your personal core values?
Kindness, compassion, generosity, loyalty

$200K Raised for Cancer Prevention at 13th Annual PlumpJack/LINK Golf Classic

Many thanks to everyone who participated in the 13thAnnual PlumpJack/LINK Golf Classic at Lake Merced Golf & Country Club. Thanks to you and our wonderful sponsors we were able to raise over $200,000 for the Cancer Prevention Institute of California (CPIC). We were thrilled to have both old and new friends with us to celebrate the day and we would also like to express our heartfelt appreciation to all of the committee members, donors, volunteers and PlumpJack employees who helped make the day a huge success! To check out more pictures from our amazing day, click here.

Continue reading: $200K Raised for Cancer Prevention at 13th Annual PlumpJack/LINK Golf Classic

Find The Hero In You- Burger for a Pint

We hope you can join us and Blood Centers of the Pacific tomorrow, Wednesday, May 16th for our Annual Blood Drive at Balboa Cafe Mill Valley. All donors will receive a complimentary Balboa Burger!

Also, Blood Centers of the Pacific will automatically enter donors into a weekly drawing for 2 tickets to the final day of the US Open Golf Championship held at San Francisco’s Olympic Club on June 11-17th! Besides complete access to the beautiful course to see the world’s best golfers in action, the lucky winners will

also receive royal treatment at the private Trophy Club!

To make a reservation, please visit Click “Donate Blood” and enter the sponsor code: “Balboa- MV” to schedule your live-saving appointment.

* Don’t forget bring your photo ID and donor card.

Hilary’s Hit List: Passion for Philanthropy

As a native San Franciscan (4th generation) I am very proud to be from such a dynamic, yet intimate city where “living life out loud” is easily accomplished through food, wine, cultural events and philanthropic opportunities.

Speaking of Philanthropy, every year in late April or early May my husband Geoff Callan and I host our annual PlumpJack/LINK Golf Classic. The occasion fills me with much pride but also deep sorrow. I am proud of the fact that Geoff and I started the tournament to bring funds and awareness to breast cancer research and education, but it is also a reminder that we cannot stop our work. Since loosing my mom, Tessa Newsom, to breast cancer some unimaginable 10 years ago, I have made it my mission to ensure my mother will not be forgotten. My passions include Cancer Prevention Institute of California, where I have been a board member for over 10 years, the Breast Cancer Emergency Fund, UCSF Medical Center, The Stanford Cancer Supportive Care Program, and countless other organizations that I commit to for the purposes of beating this retched disease. The most difficult part is accepting that we have not won the fight, but we battle on knowing that we will prevail with your help.

Continue reading: Hilary’s Hit List: Passion for Philanthropy

Wine for Wheels 2011

Biking for a Better World and PlumpJack are teaming up for the 3rd annual “Wine for Wheels” dinner and live wine auction on Saturday, September 10, at 7:00pm in the PlumpJack Squaw Valley Inn Conference Center. The dinner includes a delicious four-course menu from Chef Wyatt and the PJ kitchen team paired with some spectacular wines from the generous winemakers who have donated for the event (see list below).

Eat, drink and be merry! The event supports local non-profit Biking for a Better World by helping to fund its programs and administrative costs. BBW programs directly improve peoples’ quality of life through bicycles by distributing equipment to children, disabled athletes and other communities in need of bicycles.

Get your tickets at as soon as possible, as seats are soon to sell out and you don’t want to miss this fun evening of great food, wine, friends, and philanthropy!

Wine For Wheels
September 10, 2011

First Course
Heirloom Melon Salad
Arugula, Basil Gelee, Toasted Cashews, Grapefruit Vinaigrette

Honig Sauvignon Blanc Reserve 2009 Rutherford

Continue reading: Wine for Wheels 2011